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We’ll make your wedding day: flowers customized to your vision and budget

posted: 04/18/2016


The HGTV series “Property Brothers” always starts with a couple oohing and ahhing over a gorgeous home that, ultimately, they can’t afford.

Never fear, the twin-brother hosts help the couple find a fixer-upper that affordably mimics their dream home.

That dynamic is not unlike what we encounter with some prospective brides who come to us with photos of gorgeous photos they’ve found online, such as on Pinterest. Sometimes the flowers in those photos are more expensive than a wedding budget will allow.

Erica Bixby, store manager for us in Hershey, cited the example of a bride who fancies peonies.

“Well, they’re available in the spring, but in the winter you’re going to pay five times the amount for them,” Erica explained. “But there are flowers that we could get in that could create that look.”

Peonies in the winter might run $25 per stem. As an alternative, she suggested polo roses, which open like peonies.

“It’s very pretty, and it’s more affordable,” she said.

Click to view slideshow.


Erica and the rest of Royer’s wedding designers can customize a wedding plan that captures the bride’s vision but also falls within her budget.

“You can have centerpieces and bouquets and boutonnieres and everything you need, but sometimes your vision might be $20,000,” Erica said. “Well, I can create that vision for you for less.”

Royer’s has more than 30 designers and store managers trained in weddings, many of them with 25 or more years of experience. In a single year, we’ll serve more than 500 brides, big wedding (photos above and video below) or small, start to finish.

We offer wedding packages, but we also do lots of custom work. For instance, Beth Ruf, wedding designer at our Lancaster North store, helped bride-to-be Valerie Beyer with her “Alice in Wonderland” theme.


Royer’s wedding consultations are free.

Erica said most wedding work begins with a phone call. She will ask the bride-to-be a series of questions: name, wedding date, venue, vision. If the future bride has pictures that capture her vision, she can email them to Erica ahead of their consultation or bring them to the appointment.

Erica also keeps her own book of ideas. She sets aside an hour for each consultation and recommends three months for planning purposes; flowers are ordered one month prior to wedding day.

“Everything should be finalized a month before your wedding,” she said, “but three months gives us enough time if you want anything out of the ordinary.”

Whether it’s Erica and Stephanie Allen in Hershey, Beth Ruf at Lancaster North, or a wedding consultant at any of our other stores, you can find contact information for them here.

Our wedding consultants are always happy to answer any questions that brides may have. 



Valerie’s wedding ‘Wonderland’

posted: 03/30/2016

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Valerie Beyer married Patrick Tully on March 14, 2015. The Lancaster County couple held their wedding and reception at Pheasant Run Farm.

Having just celebrated her first anniversary with Patrick, Valerie spoke with us about the inspiration behind her “Alice in Wonderland” theme and about working with Beth Ruf, wedding designer at our Lancaster North store.

The bouquets comprised orange gerberas, orange alstroemeria, hot-pink roses, hot-pink carnations and lime-green button poms, with ti leaves looped around the outer edges like a collar. Two topiaries adorned the altar. The centerpieces were the main attraction.

What inspired your wedding theme?

Patrick knew I loved “Alice in Wonderland,” so being the creative person he is decided to propose to me with that in mind. The night he proposed, he placed an image on my car windshield of White Rabbit and a clock from the book and a handwritten note: “You’re late, you’re late for a very important date.”

I arrived at Patrick’s parents’ house to find a kitchen side table with lit candles and the “Alice in Wonderland” book on it. There were lights hanging from the wall leading to the basement. As I walked down the stairs and around the corner, there was Patrick on one knee.

Click to view slideshow.

What led you to Royer’s for your flowers?

We stopped in the Royer’s near my parents’ house one day to talk about flower arrangements for my wedding, and they suggested going in town to talk to Beth Ruf because she is super-experienced, creative and passionate. The Lancaster North store was convenient, and Beth’s willingness to set up my flowers was a big plus to relieve some stress on me.

What are your memories of the flowers at your wedding and the reception?

Just extremely beautiful! That is all that comes to mind.

You had roses made from musical note paper. What’s the story behind that?

That was my idea. My husband is a huge music lover, and I just wanted something in my bouquet and his boutonniere to connect the both of us as one.

Can you describe what it was like working with Beth?

Amazing! Perfect! Beth was willing to do whatever to make my special day perfect. There were a few times where I thought I was being a little too picky, but she was willing to make those changes while always keeping the customer (me) in mind.

Photos courtesy of A Reflection by Sherry